Manifestation, Marketing, and the Myth of Money Vibes
We’ve all seen it:
“Abundance is a mindset.”
“Just raise your frequency and attract wealth.”
“If you want it, manifest it. If you don’t have it yet, it’s your mindset.”
The internet is full of beautiful affirmations wrapped in pastel Canva templates. But when money advice becomes aesthetic and marketing starts speaking the language of manifestation it’s worth pausing to ask:
Are we being inspired, or just… sold to?
When Empowerment Meets Influencer Logic
There’s nothing wrong with optimism. Visualising success can be powerful.
But let’s be honest, many “money mindset” messages today are more about optics than actual financial empowerment.
Scrolling through reels of luxury hauls and voiceovers saying “you can have this too if you believe hard enough” isn’t encouragement, it’s marketing.
And often, it shifts responsibility away from real systems:
💰 Income gaps
📚 Lack of access to education
🧠 Financial literacy
📉 Economic uncertainty
Instead, it’s framed like this: You’re not broke, you’re just not aligned.
Money Vibes Are the New Branding Language
In 2025, the rise of the “soft life” and “quiet luxury” aesthetic has turned even minimalism into a status signal.
It’s no longer enough to have money, you now need to make your vibe feel expensive.
📈 A 2024 Vogue Business report found that younger consumers increasingly associate “wealth” with lifestyle aesthetics rather than actual income.
There’s a whole industry monetising the desire to “glow up financially.” Courses, manifestation coaches, money mantra journals… The message?
💬 If it’s not working, it’s on you.
So What’s the Healthy Balance?
Not everything is a scam, but not everything is spirituality either.
Here’s what to keep in mind:
- Manifestation can motivate but it’s not a substitute for planning
- Learn real financial skills (budgeting, investing, negotiating)
- Question the content that promises wealth without showing the work
- 🤍 It’s okay to dream big and be practical
You’re not lacking energy, you might just need better tools.
Believing in yourself is powerful. But you’re not failing just because you’re not rich yet.
Be cautious of advice that sounds like empowerment but works like marketing.
Your worth isn’t tied to your bank account.
And your success isn’t defined by a hashtag.
→ Also worth reading: Why Everything Feels Like a Trend a deeper look at how reels, dopamine, and content culture are reshaping our daily lives.
